Fritz Jairus Pelaez

Founder, Ethical Cold Email and Certified Smartlead Partner

Ready to build a predictable outbound system for your B2B business?I help companies design, launch, and optimize high-converting cold email infrastructures that land qualified leads on autopilot. Let's build a system that works for you.

Fritz || Founder, Ethical Cold Email

Certified Smartlead Partner

Founder, Ethical Cold Email and Certified Smartlead PartnerWant to see my Case study Click here.
My Smartleads Partner Page Click here.
Want to Free Discovery Call? Click here.

Smartleads Certified Partner || Ethical Cold Email

Case Study

Founder, Ethical Cold Email and Certified Smartlead PartnerCold Email Campaign Generating 36 Qualified Leads Click here.
Volunteer Team Generated Sponsor Leads for a Business Summit Using Cold Email Click here.
One Thousand Manual Cold Email - Case Study Click here
100k in Ecommerce Sales Generated Through Email - Case Study Click here.
57% Open Rate Achieved Breakthrough Masterclass Click here.
TRANSFORMING COLD EMAIL PERFORMANCE THROUGH DATA-DRIVEN OPTIMIZATION Click here.

Certification & training

Modern Deliverability for Cold Email Click here.
Cold Email Prospecting Click here.
Cold Email Course | Woodpecker Click here.
Cold Email Mastery with AI: Ultimate Lead Generation System Click here.
Lead Generation Machine: Cold Email B2B Sales Master Course Click here.
The Complete Cold Email Course 2025 - B2B Lead GenerationClick here.
Email Underground Intensive: Email Marketing Training Click here.

Testimonials

Deborah Tadeo
ISO, (Independent Sales Organization/Representative) at Mom and Pop Business Funding
Fritz is an absolute expert in cold email strategy. He helped us map out an incredibly effective outreach flow and set up the exact tools and infrastructure needed to execute it. His emphasis on best practices and structural clarity took our outbound marketing to the next level. Highly recommended!James Mc WilliamsMD @InfoForte & Founder @Lyxity | Integrated AI | AI & Software Development | Digital Transformation | Intelligent Content | Modern GEO & SEO | R&D | Grant Funding | Public Speaker | MentorHad a really good experience working with Fritz on the email campaign setup and management. He was always supportive throughout the process and genuinely helpful whenever we had questions or faced any issues.One thing I appreciated a lot was that he was always available to help and never hesitated to solve even small queries. His guidance, quick responses, and overall support made the whole process much smoother for us.Really appreciate the effort and time he put into the project. Would definitely recommend working with him if you need help with email campaigns and outreach.Saxon HugginsCo-Founder, ROVER | Focussed on AI, Automation & Data for Sales, Marketing & Recruitment
Before working with Fritz, our outbound was inconsistent and time-consuming. Fritz helped us build and maintain a cold email system that works. We're now getting 20 interested lead per month. Fritz handles everything from setup to ongoing optimization, so we can focus on closing deals. Sax, ROVER
Fevy Marie GecaConnecting Innovative Solution Providers with Industry LeadersAs someone who’s new to the lead generation world and still navigating the right tools, strategies, and overall approach, the 1-on-1 online training sessions with Fritz have been incredibly valuable.Having weekly sessions every Thursday night (after my working hours) helped me build the right mindset and develop practical, applicable skills step by step. Fritz is patient, structured, and genuinely invested in helping you understand why things work, not just what to do.Byron BekarazeDeal Architect to Family Offices & UHNWI | Legacy Hospitality, Strategic Hard Assets & Physical/Digital Asset Mandates + Corporate Experiences| Founder & Advisor to Emerging Cultural Brands | Raised in 🇸🇪•Built in 🇬🇧Working with Fritz has been an absolute pleasure. In a space where speed, flexibility, and precision matter, he delivered on all fronts and did it with a positive attitude throughout.Within just 10 days, Fritz helped us secure our first major lead through a completely restructured campaign strategy. His ability to understand our goals, move quickly, and still operate at a high professional standard has been rare to come by.Arabella Grace MagalonaHelping coaches build calm authority on LinkedIn | Founder, BuzzSocials LinkedIn Strategist & Lead Generation for coachesI’ve had the pleasure of collaborating with Fritz, and I really appreciate how he not only nails the email strategy but also goes above and beyond with the deliverables.We’re always on the same page, focused on delivering real results and tracking the numbers that matter. If you’re looking for someone who’s both strategic and dependable, he’s the email marketer you will go for.Arlene MoralesCreative & Persuasive Copywriter | Health & Wellness Copywriter l Mass CommunicationsI highly recommend Fritz as an email copywriter. He has undergone trainings to be able to hone his skills in copywriting which made him a great copywriter.As a person, I can say that Fritz is reliable, and always ready to lend a helping hand - I can personally attest to this because he has helped me more than once.Olivia ParryWeight loss for High-Achieving Women 40+ | Sustainable Fat Loss without dieting | More Energy & Confidence | Nutrition, Mindset & Lifestyle CoachI have received some valuable tech help from Fritz, who hooked up a new free guide/ lead magnet to my email newsletter.I am a nutritionist and coach, specialising in weight loss, mindset, health, and improved health. I am not an IT expert! Although I can get by with technology, it slowed me down from doing what I love - helping my clients.If you are sitting on the fence and considering outsourcing the tech jobs you hate or are not expert in (and ActiveCampaign is pretty technical), then I highly recommend you get in touch with Fritz.He goes above and beyond and has excellent communication and technical skills. He is also very patient. I needed to edit my guides, which slowed down finishing the project.Reach out to Fritz for a chat. It's easy and fast.Mikayla ChongcoBrand Marketing at AbyssianHad the chance to collaborate with Fritz on Mayumi Organics' email marketing. He did a great job with our automations + flows! He’s reliable, responsive, and always on time. His recommendations and copy are always on point. Highly recommend! 💯Maricar Flores l Media BuyerI help drive premium bookings for service-based businesses with targeted Google Ads.I highly recommend Fritz for his expertise in cold emailing. He recently shared his knowledge with our group, offering practical strategies and insights that were easy to understand and apply. His ability to simplify complex ideas and personalize outreach techniques was incredibly valuable, making a real difference in how we approach cold email marketing. Fritz is not only knowledgeable but also passionate about helping others succeed—a true asset for anyone looking to improve their cold email outreach.Dancel Duavan✨EMAIL MARKETER ✨
Helping Business Owners Increase their Sales and Customer Retention using Well-Planned Email Strategies ✉
Highly recommend this dude!Fritz goes above and beyond in everything.My go-to expert for Email Marketing technical setup!Very patient, light to talk with, and quickly understood the problem I wanted to be resolved.Thanks, Fritz for everything. You're an amazing person.If you work with this guy, you can never go wrong.Jessell San MiguelTurning Land Listings into Lucrative DealsHis support and expertise have been invaluable to me. Fritz has gone above and beyond, patiently answering all my questions and providing clear, actionable insights. Thanks to his guidance, I now feel well-prepared to offer email marketing services confidently.Fritz’s deep knowledge and dedication have truly made a difference in my learning journey. His ability to make complex concepts simple is exceptional, and I am deeply grateful for his help.I highly recommend Fritz as an email marketing expert. :)